Imprint launch

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Diamond Centre Wales recently launched their new jewellery imprint service, in which they can etch a fingerprint into a ring, making it totally unique. I worked with DCW’s marketing manager to create this image as the centrepiece of the launch promotion.

The image is made up of several elements. We bought a stock image of the couple and the moon, then created the various parts of the background. Each item had to be kept on a separate layer so that the image could be resized to fit the various formats it was being used for, from a landscape billboard poster to a portrait e-mail newsletter.

48 sheet billboard poster for DCW Imprint

newsletter image for DCW Imprint