3EA – Three Estate Agents
Complete branding project for a new Estate Agent.
Having previously developed the branding for the Landlords Letting Company (with New Real Creative), it was nice to be invited back by the same group of people to create a new brand identity for Three Estate Agents.
Three Estate Agents offers just that: three ways to sell your property.
They had a great fresh approach and needed a brand identity to communicate their ethos and personality, and help them to get recognised in a crowded market. We presented three Logo designs to the team for their initial consideration.
Once the final option was agreed upon, we spent some time refining the colour options.
Colours are particularly important for estate agents to enable their boards to really pop out and be distinctive amongst the numerous other estate agents in the area.
The next stage saw us develop the brand’s identity system with a full set of guidelines to ensure brand consistency across the range.
Brand guidelines ensure that all work is accurately designed under one system to ensure everything stays consistent and “on brand”. This consistency is vital for building up brand recognition. Attention to detail is also one of the biggest factors that separate the leading brands from the also-rans.
Having a fully developed set of brand guidelines ensures your identity is strong and impactful now and for years to come.
Once the Guidelines had been approved we then produced all the print and digital assets needed for a full launch. This included everything from business cards, letterheads, sales documents, website and social media assets… and of course ‘For Sale’ boards!
If you’d like to see how Phase 3 Design can help you communicate your message, get in touch now.